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Pricing to Value Workshop

Audience: Anyone in the company who struggles with pricing issues
Focus: Learn a basic framework for pricing your products, based on understanding its value to the customer and customer's customer. You will learn to use that framework to see how your customers see your products and services, and use it to make better pricing decisions.
Duration: 6 hours of instruction
Materials: One three-ring binder for each attendee with copies of PowerPoint presentation and other overhead slides and a copy of The Manufacturers' Guide to Business Marketing
 
 


© 2002-2004 Phase 3 Consulting, LLC All rights reserved.
David C. Cranmer, President
18629 Queen Elizabeth Dr.
Brookeville, MD 20833

301.807.3562 (Telephone)
301.570.0342 (Facsimile)
dave@phase3consulting.com